That’s why hiding the recipients in your emails is important. Sending a mass email without hiding the recipients could result in you losing valuable business opportunities. Though most companies usually do not mind it, some companies might no longer work with you because they are now aware that you also work for a direct competitor. In this same case, another reason to hide the recipients could derive from the fact you serve multiple clients in the same niche. Almost everyone would prefer to avoid this situation. People don’t like receiving SPAM emails and want to avoid it at all costs. This can quickly lead to complaints from your clients’ side, as they’d rather not have other people know their email address.
By showing all the recipients’ addresses in the email, they can all see each other’s email addresses. Let’s say you want to send out a new promotion to your clients. This is especially important when the receiver shouldn’t see who else got the email. When sending mass emails you might want to hide the recipients. It’s obvious that you haven’t put much thought into why you are reaching out to this person. As a new potential client, the approach of sending an email that is not personalized whatsoever will look bad. Using “Hi,” rather than “Hi Stephen,” for example, already shows that you are most likely sending the same email to several people. And it’s a shame because it simply looks like you haven’t really put any thought into who you’re talking to. Most people get at least a dozen random emails a day that don’t look personal in any way. The same problem occurs when you send out an email to a company you want to connect with to talk about potentially signing up as a new client. Often, personalized emails will guarantee a higher success rate, as it looks like you’re really putting in the effort to connect with these investors. Sending a mass email without mentioning their first name or any other specific information will just make it look like you don’t really care whether they reply. Let’s say you want to send a pitch deck to investors. So when you’re sending a message that needs to look personalized, sending a mass email is not the best option. There’s a problem with a mass email: it’s not personal at all. Though mass emails are a great way to reach a lot of people at once, you can run into some problems when sending a single message. Listing specific requirement for new potential hires that applied to a job applicationĪre there any delays in the hiring process? Just copy all the email addresses of the recipients and send them a single email Got some exciting news to share about your company? A mass email is a great way to send a message that doesn’t have to be personalized Updating several people about the progress of your company If you want to promote a new product or service, it’s often useful to just send a mass email Sending out new promotions to your customers You can send the event details in a single email so everybody has the correct information Here are some examples of situations where sending a mass email would be a great idea: With a mass email, you just check the copy and lay-out once and when everything looks right you can instantly reach everybody on your list. When sending individual emails, you might run into problems when pasting the message into each email. So, mass emails are a great way to save a lot of time while also ensuring that everybody on the list receives the same message. Sending a mass email will just take a minute if you have your message ready but sending 30 emails to people individually will take you up to 30 minutes. A mass email allows you to send the same message to a list of people at once rather than having to send them an email individually. Or your company is hosting an event soon and you want to make sure the people on your email list get their invites. Let’s say you have a list of email addresses of current clients and want to reach out to them with a special promotion. Mass emails are especially useful when you want to send the same information to different people. Sending out a mass email takes some work to get it right as there are some things you should avoid, such as hiding the recipients who will receive this email. Whether it’s trying to build relationships with people in your industry or sending a temporary offer, you want to make sure you are getting the best results. In the end, most mass emails have a core objective: creating new opportunities. When you are sending out a mass email, there are several key aspects that you need to pay attention to. Mass emailing has become one of the most efficient ways to reach as many people as possible without too much effort.
Using BCC to send a mass email and hide recipients.
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